Google Partner · Ads · Websites · SEO

Ads That Convert,
Not Ads That Just Spend.

GBN Agency is a Google Partner digital agency. We run Google Ads and Meta Ads, build the websites they send traffic to, and grow the search traffic you never pay for per click.

A flat monthly fee, never a percentage of your ad spend — and the accounts stay in your name.

Ad account · last 30 days Live
$8,240Ad spend
412Conversions
$20.00Cost per lead
−38%CPL vs. previous period
Budget paced to plan96%
−38% CPL Sample account

The platforms we work in every day

Our Process

From First Call To Live
In 14 Days.

Five steps, no long-term contract. Tracking goes in before a single ad does.

Step 1

Audit & Strategy Call

We review your accounts and site and agree the goal.

Step 2

Conversion Tracking

No tracking, no optimisation. We fix that first.

Step 3

Build & Launch

Campaigns, landing pages and assets go live.

Step 4

Optimise

Weekly work against cost per result, not clicks.

Step 5

Report

A live dashboard and a plain-language monthly summary.

Step 1

Audit & Strategy Call

We review your accounts and site and agree the goal.

Step 2

Conversion Tracking

No tracking, no optimisation. We fix that first.

Step 3

Build & Launch

Campaigns, landing pages and assets go live.

Step 4

Optimise

Weekly work against cost per result, not clicks.

Step 5

Report

A live dashboard and a plain-language monthly summary.

The Bar

What Your Agency Should Be Doing
Every Single Month

If your current agency can't show you most of this list, the budget is working harder than the people running it.

Conversion tracking in GA4, Google Ads and Meta, deduplicated
Consent Mode v2 so measurement survives cookie refusals
Search term reports reviewed weekly, not quarterly
Negative keyword lists maintained every month
Bid strategies chosen per campaign goal, not by default
Budget paced across the month, not spent by day twenty
New ad creative into test every month on Meta
Ad copy tested against real conversion data
Landing pages checked for speed and mobile usability
Forms and calls tracked as conversions, not just pageviews
Technical SEO issues found and fixed, not just reported
Content planned against what people actually search
A live dashboard you can open any day of the month
Plain-language monthly reporting, no jargon
A named strategist who answers your emails directly
Every account left in your company's name

For Nonprofits

$10,000 a month of free Google Search ads — if you know the rules.

Eligible nonprofits can receive the Google Ad Grant: up to $10,000 a month of Search advertising at no cost. Most accounts spend a fraction of it, and many get paused for breaking rules nobody explained — a $2.00 manual bid cap, a 5% click-through floor, keyword quality limits.

We manage grant accounts on flat plans from $149 a month: audit, rebuild, conversion tracking and ongoing compliance.

Ad Grant management Read the Ad Grant guides

Nonprofit resources

Sectors we serve — shelters, health, arts, food banks and more
Ad Grant guides — eligibility, compliance, bidding, tracking
Free training — for teams running the grant in-house
Nonprofit plans — flat fee, no contract
Google Partner agency id 1220342532

How We Work

Your named strategist, not an account queue.

Most businesses that come to us have the same problem in a different shape: an ad account spending money against goals nobody wrote down, a website nobody measured, and an agency reporting clicks because clicks are easy to report.

We start from the other end. Decide what a customer is worth, track it properly, then spend toward it — across Google, Meta, the site and organic search. The person who audits your account is the person who runs it.

More about usConnect on LinkedIn

Questions

Frequently Asked Questions

What services does GBN Agency offer?

Four core services: Google Ads management, Meta (Facebook and Instagram) Ads management, website design, and SEO. We also provide agency ad accounts on Google and Meta, and manage the Google Ad Grant for eligible nonprofits.

What does being a Google Partner mean?

It means Google recognises the agency as meeting its standards for certification, ad spend and client performance. GBN Agency is a Google Partner (agency id 1220342532). Treat it as a floor, not a guarantee — ask any agency to show you what happened on accounts like yours.

How do you charge?

Ad management is a flat monthly fee agreed up front for the scope of work. We never take a percentage of your ad spend, so our incentive is to make the budget work, not to grow it. Websites and SEO are quoted per project. Nonprofit Ad Grant plans start at $149 a month.

Who pays for the ad spend?

You do, directly to Google or Meta. Ad spend never passes through our fee. If you need invoice billing or higher spending limits, our agency ad accounts cover that.

How quickly can campaigns go live?

Usually within 14 days of kickoff. Conversion tracking is set up first, because a campaign launched without it cannot be optimised properly.

Who owns the ad accounts?

For accounts we manage for you, you do — the Google Ads and Meta accounts, the Analytics property and all historical data stay in your name. The exception is our agency ad accounts, which sit in our manager account by design; you keep access through your own login.

Is there a long-term contract?

No. Management is month to month, and you can stop with 30 days’ notice.

Do you work with nonprofits?

Yes. We manage the Google Ad Grant — up to $10,000 a month of free Google Search advertising — for eligible nonprofits. Eligibility depends on the country where the organisation is registered.

Let's Talk.

Book a free 30-minute consultation. We'll look at your ads, your site or your search visibility and show you what's holding results back — whether or not you hire us.

Book A Call